Drug Rehab Marketing

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Should You Use a Bridge Device in Your Rehab Practice?

The process of detoxing from opioid addiction is painful and difficult.

It is often described as the "worst flu you've ever had." Common withdrawal symptoms include body aches and pains, anxiety, restlessness, nausea, vomiting, and diarrhea. 

Most addicts decide that the suffering isn't worth it and give in to the urge to take another dose. So, what if there was a way to reduce these symptoms?

There is. It's called the Bridge Neurostimulation System.

By incorporating the Bridge device into your practice and marketing it effectively, you can drive leads right to your door.

Keep reading to learn more.

What Is the Bridge Device?

The Bridge is a prescribed device that attaches to the patient's earlobe. It delivers gentle pulsations to decrease the pain associated with the withdrawal process.

It's a gentle neuro-stimulation system (NSS) device that a qualified provider fits behind the patient's ear. The needle arrays attach to specific points on the earlobe.

The Bridge's pulsations target the amygdala, the place in the brain where fear originates. Researchers have found that opioid users experience loss of neural connections in the amygdala. This area of the brain drives the feelings of drug cravings and dependence.

Once attached, the patient wears the device, which is about the size of a hearing aid, for four to five days, during the period of greatest pain.

The pulsations aid in the reduction of withdrawal symptoms in as little as 10 minutes.

Patients report that the period of wearing the Bridge device is quick and painless.

An Alternative to Medication

The Bridge device offers a less risky, non-narcotic alternative to combating addiction and opiate withdrawal symptoms.

With medicine-assisted treatment, a patient has to complete their initial detox period before a doctor will prescribe medication.

These medications do reduce narcotic withdrawal symptoms and reduce cravings. But some professionals see them as swapping one drug for another.

Medicine-assisted withdrawal is also expensive.

The U.S. Department of Defense reports that the costs associated with these drugs can range between $6,000 and $14,000 per year.

To better understand how significant these expenses are, let's compare them to the costs of other conditions. The average annual cost of care for individuals with diabetes is $3,560 while caring for kidney disease averages at $5,624.

If the addict rebounds, that's thousands of dollars washed down the drain.

The Bridge device costs patients an average of $500.

So far, the only negative effects reported by Bridge users are skin irritation and a small amount of bleeding where the device rests.

Is It Right for Your Business?

It's difficult to navigate the withdrawal and detoxification process, and less pain during detox means more successful outcomes.

Incorporating the BRIDGE device into your practice is a smart way to increase these positive outcomes. Marketing it in your practice can push you to the top positions of search results.

Let us help you with a fully managed marketing strategy that includes SEO, website design, rehab content development, online PR, and more. Take the first step and contact us today!